Project: Flavour Behaviour comes to Melbourne, Australia

Project: Flavour Behaviour comes to Melbourne, Australia

VOLUNTEER WHISKY TASTERS WANTED FOR SECRETIVE ‘PROJECT FLAVOUR BEHAVIOUR’ EXPERIMENT

The Scotch Malt Whisky Society is looking for volunteers to take a personality test and sample rare whiskies.

How would you like to sample rare whisky in the name of scientific research, for free?

The Scotch Malt Whisky Society is looking for 60 volunteers to take a written personality test and taste up to twelve whisky samples at its Project Flavour Behaviour event at our Partner Bar The Kilburn in Hawthorn, Melbourne on World Whisky Day, Saturday 21st May, 2016, 2:30pm.

The event is part of a secretive research experiment being carried out by The Scotch Malt Whisky Society in partnership with Dr Adam Moore from the University of Edinburgh’s Psychology Department.

Participants at the event, which is free, will take a written personality test and then taste all twelve flavour profiles from the Society.

A previous knowledge of whisky is NOT required – an open mind and adventurous spirit is all you need.

The findings from the event will be analyzed by Dr Moore and feed into the ongoing Flavour Behaviour experiment, which will be unveiled in more detail during 2016.

While this is a free event in the name of scientific research, registration is required and tickets are only available as pairs – so bring a friend or colleague to share the experience. Click here to book in for this unique World Whisky Day scientific exploration into the flavour behaviour of single cask whisky!

UPDATE: THIS EVENT HAS NOW SOLD OUT. Wait list now running for any cancellations: https://docs.google.com/forms/d/1LSTZT4WTei9VJ_5QDjsnh6T-nr8Lrmpx5TDjvlcgymE/viewform

SMWS Flavour Behaviour Scientific Experiment: The Kilburn, 348 Burwood Rd, Hawthorn, Melbourne, VIC 3122. Tickets exclusively through smws.com

Entry: FREE
Date: World Whisky Day, 21st May 2016
Time: 2:30pm sharp
Registration required
All Welcome

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About the Author:

Matt Bailey is the Branch Director for the Scotch Malt Whisky Society Australia. He's tirelessly trying to meet every member and share a dram with you all.
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